Yoga Sexualized in Bud Lite Super Bowl Commercial

Ashton August
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On a positive note, YOGA made the cut for a Bud Lite Super Bowl commercial back in 2011. On a not-so-positive note, this commercial was super sexist and completely missed the point of what yoga is all about (hint: it is certainly not about women wearing skin tight clothing for men to gawk at – gross!).
 
So yogis – what’s your take? It’s been 5 years since that ad aired and the popularity of yoga is at an all time high. Is yoga going to make the cut this year? Are there hopes for a more refined outlook on yoga to be portrayed in this year’s Super Bowl commercials? We certainly hope so!
 
Talk to us! We want to hear from you!
 
Oh, and since the YogiApproved™ headquarters are based out of Denver . . . GO BRONCOS!!
 

 

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Ashton August

Ashton is the founder and Editorial Director of YogiApproved.com. She is also a published author (check out Learn Grow Shift, her 30-day workbook for personal growth) and yoga instructor. You can practice yoga online with her on YA Classes. Connect with her on social @ashtonaugustyoga

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