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The Fast Fashion Faux Pas and Why You’re Better Off Naked (Video)

Ashton August
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You wear it, I wear it – we all wear it. Clothing is a necessary part of our daily lifestyles, yet the fast fashion, ‘disposable clothing’ trend has deeply rooted dangers . . .
 
Did you know clothes are the second largest source of pollution, after oil, in the entire world? Fashion itself has, in many ways, been a negative influence on society throughout the decades.
 
Sweat shops and child labor emerged in the midst of a growing demand for fast-made, cheap-costing clothing. Stick thin fashion models have impacted societal norms and expectations surrounding ‘beauty’ and the way we view – and judge – the female body.
 
In the latest layer of bad ripple effects, disposable clothing, or ‘fast fashion’ has become a main contributor to the world’s pollution.
 

Is our mindfulness, our presence, and our ability to simply enjoy what we already have also becoming disposable, fleeting, and cheapened?

 

How Fast Fashion is Destroying the Planet and What You Can Do About It

Today, fashion trends end as abruptly as they begin, and don’t think this doesn’t add to society’s already high level of distraction. Social media scrolling, screen swiping, text message abbreviating . . . we are trading in our innate mindfulness and presence for the next fleeting impulse or gratification.
 
Mega clothing store chains that sell the hottest fashion at the cheapest prices contribute to this constant search for fleeting gratification. You see a trend you love, you buy the clothing, and you get a rush of satisfaction in not only owning it, but getting a great deal on it too.
 

It’s as much impulsive, habituated behavior as the social scrolling and screen swiping.

 
Then, you wear it a few times, wash it a few times, and it’s ruined – or no longer ‘in style.’ Luckily it was cheap, so you just throw it out (or maybe donate it), and go out in search of the next hot, cheap item.
 
It’s as much impulsive, habituated behavior as the social scrolling and screen swiping – all of which threatens our ability, stamina, and even desire to find presence, gratitude, and contentment.
 
Want to support sustainable yoga and activewear brands that actually give a sh*t about the planet? Start here.
 
Hey – I’m guilty of this too. We’ve all done it. Yet the consequences are much more major than even the twinge of guilt over impulse buying, or waste. In a world where everything is becoming disposable, is our mindfulness, our presence, and our ability to simply enjoy what we already have also becoming disposable, fleeting, and cheapened?
 

 

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Ashton August

Ashton is a writer, yoga instructor and Editorial Director here at YogiApproved.com. If she's not bustin' out articles or producing YogiApproved videos, you can find her teaching Buti Yoga, hugging her puppies, or traveling the world with her beau. Follow her on social @ashtonaugustyoga

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