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Yoga Sexualized in Bud Lite Super Bowl Commercial

Ashton August
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On a positive note, YOGA made the cut for a Bud Lite Super Bowl commercial back in 2011. On a not-so-positive note, this commercial was super sexist and completely missed the point of what yoga is all about (hint: it is certainly not about women wearing skin tight clothing for men to gawk at – gross!).
 
So yogis – what’s your take? It’s been 5 years since that ad aired and the popularity of yoga is at an all time high. Is yoga going to make the cut this year? Are there hopes for a more refined outlook on yoga to be portrayed in this year’s Super Bowl commercials? We certainly hope so!
 
Talk to us! We want to hear from you!
 
Oh, and since the YogiApproved™ headquarters are based out of Denver . . . GO BRONCOS!!
 

 

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Ashton August

Ashton is busy loving life as an English professor, yoga instructor, and the Editorial Director here at YogiApproved.com. "When you do things from the soul you feel a river moving through you, a joy." This Rumi quote embodies the passion that Ashton lives by. She believes in living life fully, embracing love and promoting peace, and hopes to inspire the same in others.

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